Muppets Party Cruise

Gusworld's Muppets
Party Cruise Guide

This is the original press release announcing the release of Muppets Party Cruise.

GameCube version

IT'S TIME TO GET THINGS STARTED!

TDK Mediactive Ships Muppets™ Party Cruise and Spy Muppets™: License to Croak

WESTLAKE VILLAGE, Calif. – November 11, 2003 – TDK Mediactive, Inc. (OTC: TDKM.OB), a global publisher of entertainment software, announced today that two Muppet-filled games have shipped to retail shelves. Muppets™ Party Cruise is available for the PlayStation®2 computer entertainment system and Spy Muppets™: License to Croak is available for the Game Boy® Advance handheld system. Additionally, Muppets™ Party Cruise for the Nintendo GameCube™ video game system will release in late November.

"The Muppet characters are pop-culture icons that appeal to fans of all ages," said Michael Devine, executive vice president of sales and marketing, TDK Mediactive. "Embodying the Muppets' quirky humor and style that has made them so famous, Muppets Party Cruise includes comical bonus shorts and voice talent direct from Henson studios while Spy Muppets: License to Croak spoofs the spy genre and includes characters such as Piggy Galore and Dr. Nose. Both of these games truly capture the heart of the brand while bringing fun and challenging gameplay to the consumer."

About Muppets™ Party Cruise
No one parties harder than the Muppets, and in Muppet Party Cruise players set sail with the Muppet crew for tons of hilarious, family-friendly fun. One to four players can play as one of six Muppet characters, including Kermit the Frog™, Miss Piggy™, Animal™, Fozzie Bear™, Pepe the King Prawn™ and The Great Gonzo™ in 30 action-packed mini-games! Muppet Party Cruise also features authentic Muppet voice talent and bonus movie shorts created by The Jim Henson Company. Come aboard the wackiest party boat around!

About Spy Muppets™: License to Croak
In Spy Muppets: License to Croak, your favorite frog is now the planet's most famous secret agent. On his latest mission, Agent Kermit the Frog must stop the secret plan of a mysterious Master Villain in 15 spy-themed levels! You will chase your enemies in your super spy car, zoom around in your speed boat, sneak through warehouses, and fight your way out of the Swedish Chef's giant omelet pan!?! Enjoy spy spoof fun for all ages with appearances by over 10 of your favorite Muppet characters.

About the Jim Henson Company
For over 48 years, Jim Henson's Muppets™ have continued to bring joy to all generations. Notorious for their unique style of entertainment, the Muppets are international superstars. Last year, Kermit the Frog received a star on the world-famous Hollywood Walk of Fame and the Muppets celebrated the 25th anniversary of The Muppet Show™, the Emmy Award-winning television series that aired in over 120 countries. The Muppets are pop culture icons with over 5,000 licensed products in the marketplace and promotional deals with MasterCard, Macy's, McDonald's, NASCAR, General Mills and Virgin Atlantic among others. In the past year alone, the characters have appeared on Good Morning America, Today, Hannity & Colmes, Live with Regis and Kelly, Jimmy Kimmel Live, Access Hollywood and The Queen's Golden Jubilee. The Jim Henson Company recently produced It's A Very Merry Muppet Christmas Movie that aired primetime on NBC and was seen by over 11 million viewers.

About TDK Mediactive, Inc.
Southern California based TDK Mediactive, Inc. is a global publisher of high quality interactive entertainment software for the PlayStation®2 computer entertainment system, PS one™ game console, Xbox™ , and the Nintendo GameCube™, Game Boy® Advance and Game Boy® Color systems. The company also publishes titles for personal computers via a co-publishing agreement with Activision Value, a subsidiary of Activision, Inc. The company's games are based on licensed and original content derived from major motion pictures, video franchises, popular literature and popular culture. TDK Mediactive has exclusive technology and content licenses with Sony Computer Entertainment America Inc., Microsoft Corporation, Nintendo of America Inc., DreamWorks SKG, Disney Interactive, Vivendi Universal Studios, Mattel, Inc., Classic Media, BKN International, DC Comics, Hallmark Entertainment Distribution LLC, BDSP Inc., The Jim Henson Company, General Motors Corporation, Infogrames Interactive, Inc., Activision, Zuffa LLC, and others. TDK Mediactive is 73% owned by TDK USA Corp., a wholly-owned subsidiary of TDK Corporation (NYSE: TDK). More information about TDK Mediactive and its products is available at www.tdk-mediactive.com.

This release contains forward-looking statements. These statements are subject to certain risks and uncertainties that could cause actual results to differ materially from those anticipated in the forward-looking statements. Readers should not place undue reliance on forward-looking statements, which reflect management's view only as of the date hereof. The Company undertakes no obligation to publicly revise these forward-looking statements to reflect subsequent events or circumstance. As previously announced, TDKM has engaged Europlay Capital Advisors to identify potential strategic alternatives, including the possible sale of the company. Readers should carefully review the risk factors described in the documents the Company files from time to time with the Securities and Exchange Commission.

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